Monday, 21 May 2012

From MO' HITS to MAVIN, the only thing that has changed is the name



The grand transition from Mo’hits to Mavin Records may not have been such a great distance to leap after all. Don Jazzy was interviewed by Osagie Alonge of Nigerian Entertainment Today (NET) where they touched on several topics including the transition from the now defunt (?) Mo’Hits, the direction that Mavin is headed in and about adding Tiwa Savage to the roster of artists under the label.
Here are some excerpts:


 What is MAVIN all about and what inspired it?It is spelt M-A-V-I-N Records and not Marvin. If you check the dictionary it simply refers to somebody that is a genius or a champion, a sensation, hotshot, superstar, wizkid or whatever . So basically, we decided to call the company that name because we are all geniuses in our different fields coming together in a record company.


How much would you say the event of the past few weeks have helped in the emergence of Mavin Records? Basically, we do not believe in channeling our energies towards what has  happened in the past. But basically to put up your energy to transform our future. We won’t say we don’t have the memories of things that has happened but we just pray to God that as we move forward such situations will never occur again and we pray for the best.

He is really upbeat about the label’s prospects but also talks a little about getting his crew together, namely about Tiwa Savage joining Mavin

What do you think will change in your transition from MO’HITS to MAVIN?It has been a moving trend from MO’HITS to MAVIN, the only thing that has changed is the nameFrom MO’HITS to MAVIN and the addition of new people and basically we will keep moving. So, obviously when you are moving you hope to move from point A to point B. So we got to a point we stop we change gas, we refill and we are still going to get to point B at the end of the day. 

Are you surprised about the loyalty of Wande Coal,  D’Prince and DR. SID.Am I surprised?  No, I don’t see any reason I should be surprised. I’m not surprised , there  is no need for me to be  surprised just like I have said nothing has changed, we are still the people that we are, we are still ourselves as we dey before,  na so we dey, we still dey here, and there is no cause or time to doubt any body’s  loyalty. 

You have a new addition to the boys, Tiwa Savage, what’s the attraction? Is she the female artiste you have always wanted on board in Mo Hits?I have been talking about a female artiste for a long time and Tiwa Savage and I have been talking about adding a female artiste to MO’HIT Records for long time now. It’s not that we didn’t know we will end up together at some point.  We knew from day one when she came into this country that this was going to happen but at that point she was not ready.Obviously, she can’t wait and I have to encourage her to go ahead and make some things for herself and which she did wonderfully as an artiste. Now there is room for an addition and so we will continue from where we stopped. 

Now let’s talk about MAVIN what is special about it and what are we expecting?Basically, I will say that we have all seen that situations can change just like the way people perceive you, the way people accept your music, the way people talk about you and whatever. So, we  know now that we need to all work harder, gather more momentum to create more music and stuffs  so everybody is gingered, everybody is more fired up now to work and we don’t see anything stopping us  as we are just going to put  in all our energy. Now in MAVIN Records everybody is concentrating on the work and we intend to put out as much as many tracks and albums as possible. Trust me, I’m going to flood the market.




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